CATEGORY: Digital Marketing Institute (DMI)

Content Marketing

Course Access: Lifetime
Course Overview

Content Marketing

With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this course will quickly make you familiar with the core principles and best practices in content marketing.

Key skills and competencies you will gain
  • Brief Development
  •  SEO Marketing Concepts
  •  Keyword Research
  • Content Creation
  • Connecting Content with Audiences
  •  Measuring Content
  • Channel Promotion
  •  Content Audit
 Duration: 10 hours

 

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